A couple of weeks ago, I was going on a bit of a Dennis Miller-esque rant about pop music, specifically the likes of Justin Timberlake. I was trying to justify to a friend why it's ok to enjoy his music on a certain level. I mean, I know it's throw-away bubblegum pop, but it's pretty good for throw-away bubblegum. I mean, he's at least trying to do something new and slightly innovative, even if it's all well within the confines of corporate radio. And it's not like he set out to do anything dramatically different in the first place, and his music is good for what it is. And on a business level, you gotta give it to the guy, he knows what he's doing. His first disc was Pharell produced when P was the be-all and end-all of Hip Hop, and JT has almost single-handedly led the (welcome) Timbaland resurgence.
And after finishing this protracted and long-winded defense of such worthless music, I felt a momentary pang of regret, as I realized I had just become a corporate rock apologist. I was half waiting for the phone to ring with an offer to write for Rolling Stone (zing!). This kind of balderdash would've never flown back when I was a hardcore, straight-edge college punk with no room in my revolutionary schedule for such ersatz crooning.
However, over the years as my sensibilities, as well as physique, have softened significantly, I've realized there's no shame in enjoying the occasional well-crafted pop album. I liken it to Oreos. Comprised almost completely of trans-fats, one magazine article I read posited them as the worst food in existance, given the entire lack of nutritional value as well as the aforementioned harmful fats.
But yet they are so fucking delicious.
It's much the same way with your higher-end radio pop. There is no shame in enjoying it, for it is scientifically designed to be enjoyable. I actually envision this music being made much the same way as Oreos: old men in white coats scurry around a sterile lab combining beats and effeminite vocals until they have the most potent pop mix known to human kind. It's not a terrible waste that I'm entertained by such a product, only a mere inevitability of time and scientific advancement.
Now, don't get me wrong. I would much, much rather spend my time with some obscure Ween tracks, or Brother Ali, Billy Bragg, Modern Life is War, or any number fof verifiably good bands. Hell, even if I'm going for pop, I'd rather have some Jackson 5. But much like I strive to get my 3-5 servings of both fruits and vegetables everyday and have long since given up Captain Crunch in favor of organic granola and flax seed, every once in a while I just feel compelled to sneak to the corner store, buy a big bag of Double Stuffs, and contemplate exactly just what futuresex will be like.
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